This brand describes itself as the world’s first African and Caribbean rum, and was created by rum authorities Ian Burrell and Richard Seale in October 2019.

The brand’s bottlings boast a blend of rums derived from two distilleries: Barbados-based Foursquare Rum Distillery, where Seale is master distiller, and Mauritius-based Gray’s Distillery. The brand is named after African-born writer and freedom fighter Olaudah Equiano, and often donates proceeds from bottlings to its partner, an international human rights charity called Anti-Slavery International.

Equiano has also worked closely with the charity to facilitate content creation, marketing and advertising to underpin the campaign and raise awareness of the charity’s vital work.

In a pledge to continue the support, education and training for people born into and forced into slavery today, Equiano Rum has helped to strengthen Anti-Slavery International’s core work while ‘going beyond the pour’ to celebrate the historic legacy of Olaudah Equiano.